Trademarks are specific marks that are in use in commerce to identify an intellectual property that consists of unique signs, logo designs, slogans, etc.
A registered trademark is a symbol that customers look to when choosing your company. This makes you stand out from competitors. Registration of the exclusive right to a trademark will help to legally protect it from unauthorized illegal use.
The main condition for a registered trademark is its clear definition of particular intellectual property. Otherwise, neither you nor your competitors will be able to clearly identify what products or services are covered by the trademark.
Advantages of Trademark Registration
The legal entity or individual who has registered the trademark for intellectual property enjoys legal rights to ban its use by other companies and individuals.
Why Should You Register a Trademark?
The registered trademark brings you certain benefits:
- Significant rise in the price of a product or service, or the company as a whole, due to legitimate status confirmed by the government;
- the ability and legal support in fighting counterfeit, illicit use of brand name, logo, and slogan, or any other type of unfair competition;
- the ability to transfer the rights to use the trademark to another individual or company according to the two-side agreement.